In United States, there are more than two-thirds of the population is either overweight or obese. Being obese or overweight, one is subject to a higher risk of developing heart disease, diabetes, high blood pressure (hypertension), stroke and even certain types of cancer.
With evidence that shows that sugary drinks are an important contributor to the epidemic of obesity and Type-2 diabetes in United States, nutrition experts urged soft drink makers to invent and market a new range of semi-sweet drinks that would help Americans free from reliance on sugary beverages.
A study by Harvard researchers on 90,000 women even found that women who drank more than 2 servings of sugary beverages each day had a nearly 40 percent higher risk of getting heart disease than women who rarely drank such drinks. The findings were published in the April 2009 issue of the American Journal of Clinical Nutrition.
On April 20, 2009, nutrition experts proposed a new category of reduced-calorie beverages containing no more than 1 gram of sugar per ounce. In other words, the proposed drinks contain about 50 calories, which is about 70 percent less sugar found in a typical soft drink. Furthermore, they should not have artificial sweeteners such as aspartame and saccharine.
Among the current available range of drinks, a 20-ounce (590 ml) bottle of soda contains nearly 17 teaspoons (255 ml) of sugar and 250 calories (1.05 kj).
It is hoped that with the new drinks, the present American norm could be shifted back to a lower expectation of sweetness so that people would adjust their palates, especially the younger population. Statistics show that 4 out of 5 children and 2 out of 3 adults drink sugar-sweetened beverages on any average day.
However, such proposal seem not welcome by the food and beverage makers, who blame people seldom or not exercise at all and argue that people should responsibly choose to eat snack foods.
With evidence that shows that sugary drinks are an important contributor to the epidemic of obesity and Type-2 diabetes in United States, nutrition experts urged soft drink makers to invent and market a new range of semi-sweet drinks that would help Americans free from reliance on sugary beverages.
A study by Harvard researchers on 90,000 women even found that women who drank more than 2 servings of sugary beverages each day had a nearly 40 percent higher risk of getting heart disease than women who rarely drank such drinks. The findings were published in the April 2009 issue of the American Journal of Clinical Nutrition.
On April 20, 2009, nutrition experts proposed a new category of reduced-calorie beverages containing no more than 1 gram of sugar per ounce. In other words, the proposed drinks contain about 50 calories, which is about 70 percent less sugar found in a typical soft drink. Furthermore, they should not have artificial sweeteners such as aspartame and saccharine.
Among the current available range of drinks, a 20-ounce (590 ml) bottle of soda contains nearly 17 teaspoons (255 ml) of sugar and 250 calories (1.05 kj).
It is hoped that with the new drinks, the present American norm could be shifted back to a lower expectation of sweetness so that people would adjust their palates, especially the younger population. Statistics show that 4 out of 5 children and 2 out of 3 adults drink sugar-sweetened beverages on any average day.
However, such proposal seem not welcome by the food and beverage makers, who blame people seldom or not exercise at all and argue that people should responsibly choose to eat snack foods.
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